Thirty pieces of content. One set of product photos. No shoot day.

Papaya builds cinematic ad content and native UGC for beauty, fashion, and lifestyle brands — built from your product photos, disclosed by default, delivered in minutes.

What Papaya does

Hybrid production, real product accuracy — built to move as fast as your testing calendar.

Every piece starts with your actual product photos, not a stand-in. From there we build either candid, native-feeling UGC or fully cinematic, multi-scene campaign content — whichever the brief calls for. Nothing ships, nothing is scheduled around a shoot day, and every realistic AI piece is disclosed per platform policy from the start.

7–60s Vertical, platform-native runtime — built for TikTok, Reels, and Shorts.
~10 min Typical time from a locked concept to a finished, ready-to-post asset.
Your photos A few clean angles of your product is all we need — nothing to ship.
Selected work

Every piece, told straight — how it was built and why.

Cool Girl HQ — an empty room becomes a custom walk-in closet

This 34 second piece shows transforming an empty room into a custom walk-in closet requires balancing budget with strong visual personality. For Cool Girl HQ, the goal was to document a real-time home makeover — moving from digital 3D IKEA PAX planning to hands-on assembly — while keeping the storytelling energetic and relatable. By mixing talking-head commentary, custom color palettes, inspo mood boards, and satisfying time-lapse progress, the video turns a standard DIY build into an addictive room transformation narrative tailored for high-retention lifestyle feeds.

DeliverablesDIY Home Makeover & Lifestyle Vlog Series
IndustryHome & Interior Design / Lifestyle
Timeline40 mins

Chase Home Lending — a morning routine that carries the pitch

Balancing four kids during summer while house hunting sounds overwhelming on paper, which meant our storytelling had to feel completely grounded and real, not like a staged commercial. The goal for this piece was to weave financial pre-approval into an authentic morning routine where the viewer is already hooked before the brand pitch even hits. We focused on capturing those calm, early-morning beats — making espresso, prepping fruit, tidying up — to contrast the high-stress feeling of buying a home. It was all about proving that getting pre-approved isn't a daunting ordeal, but a simple step that fits seamlessly into an already busy life.

DeliverablesUGC Brand Integration
IndustryFinancial Services / Real Estate
Timeline20 minutes

Huda Beauty FROST — a concept proof, not a finished asset

Although this piece was created purely as an internal concept proof rather than a fully finished asset, it clear-cut demonstrates our ability to capture crisp visuals, high-value product styling, and engaging pacing. Rather than spending additional render credits and hours completing a free concept, we focused on producing enough core footage — from the unboxing to the macro product shot — to show the brand exactly how we could handle their product. It serves as a rapid blueprint to give the client full confidence in our production quality before moving into a paid contract.

DeliverablesConcept Proof & UGC Demo
IndustryBeauty / Consumer Appliances
Timeline40 minutes

BÉIS Weekender — practical prep as a Pinterest-worthy ritual

Aesthetic travel content hits best when it turns utility into a satisfying ritual. Shot from a top-down iPhone angle in a warm, neutral space, this piece showcases the BÉIS Weekender through quick, rhythmic packing edits. Stacking clean knits, slotting in beauty essentials, and zipping the bottom compartment transforms practical prep into an effortless, Pinterest-worthy lifestyle moment tailored for high engagement.

DeliverablesAesthetic UGC & Travel Showcase
IndustryTravel & Lifestyle Accessories
Timeline3 Mins

A mobile-first lookbook, built on the "clean girl" aesthetic

Built around the effortless "clean girl" aesthetic dominating Pinterest and Instagram feeds, this piece translates elevated fashion into a relatable, mobile-first lookbook shot. By trading rigid studio setups for soft, natural lighting and an authentic "captured on iPhone" feel, the focus stays on movement, texture, and fit. Fluid posing and subtle details — like the drape of the satin and lace trimming — make the garment feel aspirational yet entirely approachable, giving fashion brands a modern blueprint for high-converting social content.

DeliverablesAesthetic Fashion Reel & Product Showcase
IndustryWomenswear & E-Commerce
Timeline5 mins

BÉIS — from morning routine to packed and ready

This piece combines dynamic lifestyle intro clips with top-down, hands-on packing footage to create an engaging "Day in the Life to Pack With Me" transition for BÉIS. By setting the scene with routine morning moments before moving into structured product organization, the edit builds a natural narrative arc that feels both relatable and visually satisfying for social feeds.

DeliverablesMixed-Media UGC & Travel Product Showcase
IndustryTravel Accessories & Lifestyle
Timeline20 mins

Luxury Fragrance — "Moments"

Built as an intimate vignette for a luxury fragrance house, Moments captures micro-interactions between luxury scents and personal style. By combining vintage preppy aesthetics, warm golden-hour lighting, and close-up portraits, the edit highlights how a signature fragrance elevates everyday routines into personal rituals.

DeliverablesLuxury Fragrance Teaser & Spec Campaign
IndustryLuxury Beauty & Fragrance
Timeline10 mins

Hommey — slow mornings, sold through comfort

Captured with warm, candid intimacy, this lifestyle piece for Hommey translates bedwear into a celebration of slow mornings and playful comfort. By pairing sunlit architectural cuts with authentic, unscripted moments — lazy bed beats, soft linen textures, and spontaneous movement — the video brings the tactile feel of the collection to life. The result is an effortless visual narrative designed to feel naturally integrated into aspirational social feeds.

DeliverablesLifestyle Campaign & Brand Reel
IndustryHome & Apparel
Timeline60 mins

Marigold — a candid bite, then a polished reveal

Pairs expressive lifestyle content with bold motion graphics for Marigold's Oat Milk Dark Chocolate. It opens with an authentic, candid taste reaction on the couch, then quickly shifts into sleek, high-end packaging animations. The edit contrasts genuine personal reaction with polished visual design, turning a simple chocolate bar into a chic, scroll-stopping campaign.

DeliverablesUGC & Graphic Motion Hybrid
IndustryFood & Beverage
Timeline5 mins

A hook-strategy pitch, built to sell the concept fast

Created as a pitch proof to demonstrate hook strategy and visual quality for an e-commerce campaign. Shot with crisp, natural lighting in an elevated setting, this sample highlights direct camera presence, quick pacing, and scroll-stopping text overlays in the first three seconds. It provides brands with a clear concept test for our UGC hook execution before moving into full-scale video production.

DeliverablesPitch Concept & UGC Hook Spec
IndustryBeauty & E-Commerce
Timeline10 mins
More range

Quick hits, just to show the range — different faces, different products, same fast turnaround.

How it works

Three steps, from your camera roll to a finished ad.

1

Send product photos

A few clean angles — straight-on, 3/4, a close-up of any label. That's the entire input.

2

We build the scene

Candid and native, or fully cinematic with multiple scenes — set by your brief, not a template.

3

Delivered, disclosed, ready

Finished in as little as ten minutes per piece, labeled per platform policy, ready to post.

Pricing

Three tiers, scoped to what you actually need.

Founding-client pricing below is locked in for your first three months. Usage rights included at no extra charge.

Payments processed under Shetalks Ltd, Papaya's parent company — this is the name that will appear on your receipt and card statement.

One Scene
$990/mo
Then $1,500/mo after month 3
Talking, single-scene UGC. Native and candid — built to blend into the feed.
  • 20 pieces / month
  • 7–60 sec, vertical
  • One scene per piece
Full Production
$3,000/mo
Then $4,900/mo after month 3
Complex, creative-led campaign ads. Full cinematic direction throughout.
  • 30–60 pieces / month, by complexity
  • Scope & price confirmed with you before we start
  • 7–60 sec, vertical
  • Multi-scene, full creative direction
Add-on

Always-On Account

We build and run a dedicated social account for your brand — a consistent, standalone presence rather than one-off deliverables.

  • Solely your brand's own account
  • No shipping cost — reference photos only
  • Usage rights included
  • Disclosed per platform policy, built in from setup

For brands who want an ongoing presence, not just a content drop.

Priced separately from the monthly tiers as an ongoing management service — ask for a quote based on posting cadence.

Ask about this

Send your product photos. Get a free sample the same day.

No deck, no call required first — see your own product in a finished piece before you commit to anything.

hello@papaya.co